We drew inspiration from Bauhaus—a design movement known for its clean lines, functional simplicity, and geometric shapes. In particular, we focused on the bold, straight lines that slash across the canvas of empty space, and the iconic trio of shapes: circle, triangle, and square. These elements became the foundation of our visual language for My Happy Place.

To create a visual identity that truly represented the brand’s core values, we reimagined familiar household objects as simple shapes—think of the comfort of a home, but reinterpreted through geometric forms. Imagine each item, whether it’s a chair, lamp, or table, as a piece of a puzzle—where every shape, like in a game of Tetris, finds its perfect spot. We embraced the idea that simplicity, balance, and harmony could form a unified design language that felt welcoming yet distinctly modern.